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Eric Schiffer is best known for his best-selling book, "EmotionallyChargedLearning", and his Patriarch brand of companies. His first successful business venture was at age 13, when he sold grass plucked from Candlestick park after the 49er's victory over Dallas, and sold it Nationwide as "SuperGrass". At age 14, he launched a software company focused on the education of molecular fusion to college students winning awards from Intel and IBM. His next venture was a software company focused on forensic medicine with 30,000 physicians, which he later successful sold. He has gone on to found and successful sell many other companies, and currently leads Patriarch.com, a leading private equity company.