Eric Del Balso is a seasoned business development and sales executive with 15 years of experience working in digital media and software/technology. As a major contributor to many of Silicon Valleys most innovative companies, Eric is widely recognized by his peers in the industry as a thought leader and a results oriented executive.
For more than 15 years, Eric has established a solid track record of executing unique and impactful product and marketing based alliances with Global 500 companies. He has built, executed and managed sales and business development efforts globally and has extensive international experience in both Europe, China and APAC.
Currently, he is a strategic advisor to Zentrick, a interactive video company based in Belgium and Chief Revenue Officer for Rallyverse, a content marketing company based in New York City.
Previously, Eric was the Chief Revenue Officer and SVP of Business Development for thismoment Inc where Eric has responsibility for global sales, corporate and business development and strategic partnerships. Eric and his team are pioneers in the industry building one of the first ever owned, earned and paid engagement platform for brands, publishers and agencies.
In 2008, Eric founded Ignite Advisors to bring together a brain trust of talent to accelerate early stage digital media and software/technology businesses. The Ignite team holds a deep passion for helping startup media companies realize their full commercial potential. In this capacity, Eric and the Ignite team led the turn around of thismoment, Inc from a multi media social application to a leading social marketing software company. The Ignite team has broad experience in traditional and digital media and is well versed in all aspects of marketing communications. They have completed specific engagements in a number of sectors including video, mobile, social commerce, social marketing software, content publishing, health & wellness and branded entertainment.