Primary Role
EVP and General Manager at POPSUGAR
1 Investment in 1 Company
February 25, 1978

Person Details


Ephraim Luft is EVP & GM of Circle of Moms, a leading social network for moms and moms-to-be. In this role, Ephraim is responsible for engineering, business development, marketing, design and product strategy. Ephraim co-founded Circle of Moms and was previously CEO before Sugar acquired the company in early 2012.

Prior to Circle of Moms, Ephraim held several leadership roles in product and business development at Massive Inc., an in-game advertising network, which was acquired by Microsoft in 2006.

Prior to Massive, Ephraim held engineering and marketing management positions where he led go-to-market strategies for television product and services portfolio at Microsoft and Comcast.

Ephraim holds a Bachelor’s degree in Computer Science from Stanford and a Master’s degree from Harvard Business School.

Ephraim is a frequent speaker at media industry events such as the iMedia Summit, Montgomery Technology Conference, Marketing to Moms, KidPower and Digiday Apps Summit.

Experience (6)


Advisory Roles (1)


Education (2)


Investments (1)