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General Information

Twitter@elimorin
BirthplacePasadena
Birthdate6/83

Degrees

UC Irvine & UCLA, B.A 2006
Arts & Humanities / Entertainment & Media Management Focus

Current Companies

Account Executive

Former Companies

Ad Sales Associate
Ad Sales Team Intern
Inside Sales Manager

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Eli Calderón-Morin

At the forefront of mobile, Eli has been an early part of some of the fastest growing, game changing, and innovate mobile companies in the world (AdMob, SnapTell, & Mojiva). Through his studies in the Entertainment & Media Management Institute at the UCLA Anderson School of Management he met some of the founding members of the early AdMob Management Team and later joined them as one of their first Ad Sales Interns (May 2007). From this position he worked to identify new revenue opportunities and helped build soup-to-nuts mobile advertising campaigns for US and global clients.

Later, as an Ad Sales Associate at AdMob, Eli worked on building innovative mobile ad strategies and media campaigns for National Brand Advertisers and Mobile Eco-System Startups while also participating directly to AdMob’s hyper-growth by executing and delivering aggressive team and individual revenue goals.

After a short stay at SnapTell (acquired by Amazon), he obtained his current position as an Account Executive for Mojiva (May 2009-Present). As part of the Mojiva Ad Sales Team, Eli continues to focus on hyper-revenue growth by managing a variety of Direct and Agency relationships for US and Global advertisers.

As a result of his work in the mobile space (AdMob, SnapTell, Mojiva), Eli has had the opportunity to work with multiple company departments such as Product, Ad Operations, Engineering, Finance, & Marketing to help understand and deliver scalable solutions for hundreds of mobile advertising clients. Eli loves to learn, and through these personal and professional experiences, he has gained invaluable insights about early stage start-up growth, management practices, the ad sales process, and the mobile industry.

Eli received his B.A. from the University of California Irvine in Arts & Humanities and holds a certificate in Entertainment & Media Management from the UCLA Anderson School of Management. He currently lives in Pasadena California and can be reached at eli@mojiva.com or (626) 478-5852.

*AdMob acquired by Google for $750 million (November 2009)

*SnapTell acquired by Amazon subsidiary A9.com (June 2009)

*Mojiva - Series A funding by Bertelsmann Digital Media Investments (BDMI)

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Last Edited 11/19/09

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