|University of California, Berkeley, PhD||1988|
Dr. Pradeep / Neurofocus
Dr. Pradeep founded NeuroFocus in 2006. Now the company ranks as the world leader in the fast-growing neuromarketing research field, with 40 patents and a blue-chip client list representing many Fortune 100 companies across numerous categories.
Before founding NeuroFocus, Dr. Pradeep was the founder and Managing Partner of Meridian Consulting, LLC, a privately-held California company specializing in governance consulting, and customizing and applying GE best practices to multiple industry sectors. Prior to founding Meridian, Dr. Pradeep was at GE Corporate Research and Development where he worked extensively with the various global businesses of GE.
He was presented with the Great Minds award by the Advertising Research Foundation, the groupâ€™s top prize. He was also named â€œPerson of the Yearâ€ by the USA India Business Summit for his â€œimpressive innovations and achievements in the field of neuromarketing.â€
Dr. Pradeep holds a Ph.D. in engineering from the University of California at Berkeley.