Person Overview

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Primary:
President, North America at AdsWizz
Past:
Director of Marketing and Advertising Sales, Digital City at AOL, Team Member at Prodigy Networks, See All (9)

Detailed Description

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Don is an innovative leader who has built and led teams at some of the world's leading Internet and media companies, as well as at startups pioneering new media, advertising, and commerce models. His experience spans marketing, sales, BD, and general management.

Don recently joined AdsWizz, a leading global technology provider of ad tech solutions for the digital radio and audio industries. AdsWizz's server-side solutions and global audio ad exchange offer advertisers unique targeting capabilities and provide audio publishers powerful new ways to monetize their listenership. He is also currently a board member and advisor to several Internet and mobile startups.

Previously, Don was the VP and GM of the Americas and Advertising at Skype for 5-1/2 years, growing US revenue from $8M to $200M. Before joining Skype, he led the BD team at eBay that developed strategic partnerships with marketers and built a significant advertising revenue line. He was recognized as Marketer of the Year by Promo magazine for his team's innovative marketing partnerships. 


Don pioneered and evangelized new digital media models beginning in 1989, when he led the first-ever online sales and e-commerce teams at Prodigy, an early online service. He led early efforts in local online advertising at AOL's Digital City and at washingtonpost.com, where he was part of the launch team. He sold the branding value of online advertising at PointCast, and helped launch an emergent mobile advertising industry in 1999 as a founder and the first Vice Chairman of the Mobile Marketing Association.

In addition to his media sales experience, Don has built and led outbound marketing teams at both established media brands and startups. He built and led marketing teams at startups fusionOne, AOL Digital City, and Skype. He also led brand marketing and ad sales development at both Sports Illustrated and Newsweek magazines.

Don holds a BA in Politics from Princeton University, and an MBA from NYU's Stern School of Business.

Experience (9)

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  • D132a7f28d6e955662acafd89f219ec1

    AdsWizz

    President, North America
    Jun, 2013
  • 441a62d22c628c678713d02288af940e

    Prodigy Networks

    Team Member
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    Strutta

    Board of AdvisorsFounder of Bootup Entrepreneurial Society
    Sep, 2012
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    Skype

    VP & GM, Americas and Advertising
    Feb, 2006 - Jun, 2011
  • Yg3tinakfs4guj8kzy1e

    eBay

    Senior Director, Strategic Partnerships
    Oct, 2001 - Jan, 2006
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    FusionOne

    Senior Vice President, Marketing and Sales
    Jul, 1999 - Aug, 2001
  • 08db30eedd4317004328f3e65adc3f92

    AOL

    Director of Marketing and Advertising Sales, Digital City
    1996 - Jan, 1997
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    washingtonpost.com

    Vice President, Advertising
    1996 - Jan, 1996

Advisory Roles (5)

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