I'm an executive with deep roots in digital media, advertising, and internet development, dating back to my first website launch in 1999.
I am passionate about growing internet/digital companies across media, advertising and social. In my professional life, I have been successful finding the perfect blend of art & science in everything I do.
Specifically for IGN Entertainment, Fox Interactive Media, Six Apart and Say Media, my focus was:
- Shaping brands
- Creating innovative marketing solutions
- Producing compelling storytelling
- Operationalizing digital advertising teams
- Creating new advertising solutions
- Crafting go to market strategies
- Developing ground breaking research / analytics to evolve industry
- Accelerating revenue
Growing up, I was surrounded by two ways of thinking. My mom, an educator passionate about the arts, and my dad, a physicist researching and dissecting almost impossible problems. These complementary perspectives have guided my approach to becoming an expert — whether it was mastering hitting a baseball for the Philadelphia Phillies organization, performing jazz piano across Europe, or my lifelong quest of enjoying the perfect cup of coffee.
Specialties: Team building, Business Strategy, Sales, Marketing, Product Marketing, Content Strategy, Digital Publishing, Ad Product Development, Client Services, Research, Business Intelligence
Jul, 2013 - Current (about 3 years)
|Oct 4, 2012||Tech Vibes - 24% of Us Say Smartphones Increase Our Stress Levels|
|Apr 20, 2008||TechCrunch - Six Apart Launches Ad Network, Moves Into Services|