Ginsburg joined Extreme Networks in December 2010, when he was appointed to lead strategic marketing, product portfolio definition, and vertical solutions marketing.
As CMO, Ginsburg will encompass the full mantle of global marketing activities for the company. He will be responsible for all aspects of corporate marketing, product management, solutions marketing, and outbound communications activities.
Ginsburg has specific experience in product marketing, product management, solutions marketing, brand creation, and field marketing.
He has held key marketing positions at communications companies such as Cisco Systems and Nortel Networks, and at start-up companies including Allegro Networks, Shasta and Innopath.
As senior vice president of worldwide marketing and product management for Riverstone Networks, he led the efforts to drive global branding and field marketing, coupled with key product differentiation, to focus on driving revenue and winning market share in the Ethernet market.
