Expertise includes: customer experience, SaaS product development (MRD/PRD, Spec), launch strategy, marketing strategy, social marketing, rich media, c-suite sales, sales collateral development, sales training, brand management, messaging, PR, internet strategy, channel development, partner management, demand generation, online awareness, client community events, marketing campaign management, web analytics, and website content management. Specialties
Tactical Marketing Planning, GTM Strategies, Distribution Channels, Product Management, Strategy & Vision, Business Modeling, Product Messaging, Sales Tools, Customer Feedback & Usability Analysis, Direct & Email Marketing, SEO/SEM & Web Strategies Specialty: Social Video & Podcasts, Online SaaS Billing Applications, Payroll & Benefits Applications.