Cory Treffiletti / Catalyst:SF
Cory has been a thought leader, executive and business driver in the digital media landscape since 1994. Cory is currently SVP of Marketing for BlueKai and has authored a weekly column on digital media, advertising and marketing since 2000 for Mediapost’s Online Spin. Cory spent 18 years primarily on the agency services side of the business as a successful executive, media expert and/or founding team member for a number of companies. Cory was part of the initial team and VP Client & Media Services for i-Traffic (acquired by Omnicom), VP Media Services for Freestyle Interactive (acquired by Aegis/Carat), SVP Managing Director for Carat Fusion (Interactive), VP Media for Real Branding (acquired by Schawk) and President of Catalyst S+F. In the start-up media space his experience includes Director of Marketing for IUMA, the Internet Underground Music Archive (acquired by eMusic), Chief Marketing Officer for Sharkle (acquired by ViTrue), Co-Founder of Republic Project and Co-Founder of The Virtual Fan Network. Cory is a graduate of the Newhouse School for Public Communications at Syracuse University.