Christian runs innovation and education at Mindshapes. Christian has spent 15 years advising media and technology companies on business and product innovation, branding and marketing. He previously served as SVP in WPP running Millward Brown Optimor in Europe. Prior to this Christian led consultancy projects around the world for Prophet Brand Strategy, CVA and PwC. Christian holds a Master’s degree in Economics from CBS and has completed post-graduate studies at Harvard University.