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General Information

Websitestrategicmediapar...
BirthplaceSt. Louis, MO
Birthdate8/31/62

Degrees

Northeastern University, BS 1986
Communications & Psychology

Current Companies

IDEA, Venture Accelerator

Former Companies

Web Presences

Tags

Charley Hoefer

I help build, incubate, and deliver new media companies to market.

I have 20 years of combined online/offline (advertising/emerging media) sales, business development and operational management experience. My core competency is in (integrated) media business modeling, shaping complex platform sales solutions, and building progressive media/marketing application technology companies. I’ve had 17 years of managing Fortune 1000 brand accounts, with senior agency and developer relationships responsible for buying/integrating community applications, social media, email, video content networks, CMS platforms, SEO, SEM, MRM, and iTV technologies. I am a proven contributor both tactically and strategically to five successful management teams and have an extensive industry network in key BtoB and BtoC sectors. I can provide active/senior contacts in both Fortune 1000 technology, consumer brand, and leading digital agency communities.

Specialties: Diverse new media/technology (entrepreneurial) leadership experience, complex revenue modeling, launch team building, management, execution expertise, new venture funding, mergers & acquisitions, deep media/brand industry legacy.

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