Charles has developed and implemented hundreds of content distribution partnerships and social media campaigns with video platforms, technology companies, film distributors, television networks, ad agencies, consumer brands, record labels, non-profits and indie filmmakers. These efforts have collectively generated hundreds of millions of branded social media interactions and views for a diverse range of video content. He brings together the rare combination of creative, production and business skills and experience. Charles is adept at understanding trends in the digital media space and then proactively building partnerships and content initiatives that can leverage these trends to create impact. He has held senior positions at Vuze.com (Azureus), INgrooves, Filmaka, Wildfire Interactive, Viralheat, Resdida and DoGood Headquarters.
Areas of expertise: â€¢ Film and Video Production, Photography â€¢ Strategy Development and Execution â€¢ Market Intelligence â€¢ Social Media Marketing â€¢ Digital Community Development â€¢ UGC Contests â€¢ Brand Development â€¢ eCommerce Infrastructure â€¢ Ad Sales and Operations â€¢ Media Planning and Buying â€¢ LOHAS and Green Marketing â€¢ Product Management â€¢ Content Programming â€¢ Content Licensing and Acquisitions â€¢ International content markets, film festivals â€¢ Content Syndication and Monetization: development and execution of distribution strategies, tracking the success of video content across multiple platforms, analysis of traffic sources, optimization of marketing and programming efforts, partner management.