Primary Role
VP, Product Management at
Booth School of Business

Person Details


Bruce Sattley is the Vice President of Product Management at Incorporated.

He oversees the company’s product management functions, including product strategy, product research and definition, user experience testing and launch planning. Mr. Sattley joined the company in 2010 and brings 20 years of experience in product management, engineering and marketing.

Mr. Sattley spent six years at Yahoo!, where he most recently was Vice President of Product Management. In this role, he managed multiple groups to drive development for analytics, business intelligence and data warehousing products for the Strategic Data Solutions and Advertising Products teams.

Mr. Sattley left Yahoo! in 2009 to join Healthiest You, where he was Vice President of Product Management and on the founding team for this provider of unique, brain-based online programs. Before joining Yahoo!, he was Vice President of Marketing at infoUSA, a leading online direct marketing company.

Before that, he held a range of Product Marketing and Engineering positions at,YesMail, Netcentives, Inc., Post Communications, Lotus Development Corp., Ernst & Young LLP, Electronic Data Systems (EDS) .

He holds a B.S. in General Engineering from the University of Illinois Urbana-Champaign.An M.B.A. from the University of Chicago Booth Graduate School of Business.

Experience (9)


Education (2)