|Arizona State University, Degree||1989|
|Bachelor's degree, Liberal Arts and Sciences/Liberal Studies|
Brock Robertson began his career at shipping pioneer Federal Express, whose philosophy was “High quality people plus high quality service equals greater than expected profit.” He brings this same drive for excellence to the marketing campaigns he crafts for software partners. “We work with our partners to put together measurable marketing campaigns,” he says, complete with email promotions, custom Web sites and merchant referral forms. These campaigns explain to merchants how the Element Payment Services (combined with the software they already use) protects cardholder data, slashes paperwork and speeds payments.
This sale and marketing partnership is typical of how Element helps software providers deliver more business benefits to their merchants. To Robertson, this is a win-win situation. “We at Element are successful when we help you, the software partner, strengthen your brand and serve your customers” he says.