| Website | traveladnetwork.com |
| Birthplace | Sacramento, CA |
| University of California at Santa Barbara, B.A. |
Bob Sacco, Co-Founder - Travel Ad Network (TAN), NY, NY
Online sales and marketing executive with 15 years of experience, including Co-Founder, CRO, VP of Sales, Mktg Strategy, PR.
Previously, served as co-founder of Travel Ad Network (largest online travel info. audience worldwide.) Awarded INC. Magazine’s “Fastest Growing Companies in America” for 2009 - (#38). Twice named by New York Times as “A Person of Note in the Ad Industry” in 2007 & 2010.
Co-Founding the fledgling startup in 2004, Bob headed the initial 3-year day-to-day sales effort propelling TAN to a 619.6% growth rate over a three year period. Bob also headed the marketing/PR efforts for the company which culminated in TAN capturing the #1 market position in online travel media and posting the world’s largest online travel information audience in comScore Research, 2008.
In April 2008, after four years of growing the company on just $500,000 of private angel investment, TAN closed a Series A round of $15 million led by Rho Ventures and Village Ventures.
Prior to TAN, Bob was Dir. of Sales at the San Francisco Chronicle’s SFGate.com (acquired by Hearst Corp. in 2000). And prior to SFGate.com, Bob was the first salesperson hired at CyberGold.com Inc., an innovator in online incentive marketing and payment systems, where he helped lead the firm’s NASDAQ IPO (now a part of United Airlines). As Dir. of Sales, he led sales and adoption of the Internet’s first micropayment economy, where money made online could be spent online.
Links:
http://www.inc.com/inc5000/2009/lists/top-industry-advertising—marketing.html
http://www.mediapost.com/publications/index.cfm?fa=Articles.showArticle&art_aid=94610
http://venturebeat.com/2008/04/20/travel-ad-network-raises-15-million-round/
EDUCATION
UNIVERSITY OF CALIFORNIA, Santa Barbara, B.A.Comm Studies, 1985. President of UCSB Ad Club award winning National Student Advertising Competition (AAF), Member of UCSB Track & Field team - NCAA Division 1 Athletics.
SPEAKING ENGAGEMENTS AND JUDGING
Official Judge and Panelist for the AAF “ 2005 National Student Advertising Competition sponsored by Yahoo!.
ESTO, Educational Seminar for Tourism Organizations, 2007. Specialties:
Consulting — rapid sales/marketing growth for online companies.
