Assaf is the co-founder of MEET - Middle East Education through Technology. He is involved in many social and business early-stage startups. He is currently perusing his MBA at Harvard Business School. Before Harvard, he worked in business development and marketing in Colmobil Corp, Israel’s largest car importer and distributor. Assaf is a graduate of the School of Oriental and African Studies (SOAS) at the University of London, where he majored in Japanese Studies. Beyond Japanese, his passion for new languages and cultures draws him to seek proficiency in Arabic and Mandarin Chinese. During the past decade Assaf has been traveling, working or studying in Asia, Australia, Europe, and Africa.