| Website | locayta.com |
| Birthplace | Kitwe |
| Birthdate | 2/12/62 |
| London School of Economics, Bsc. | 1983 |
| Economics (Govt & Politics) |
André has spent more than 20 years in the technology industry, and has held a variety of business development and senior corporate roles in UK, European and US companies. A British National, André has travelled extensively in Europe, the US, Scandinavia and Japan. André holds an Economics degree from the London School of Economics. He is also a Corporate Finance alumni of the London Business School and more recently completed the Executive Management training programme at Harvard Business School.
Andre has been CEO of several companies and brings strong commercial and business development skills to his role at Locayta. He is experienced in bringing new technologies to market; having worked at Dialog (£13m P&L with 75 staff), Nettec, Adobe and Financial Objects in creating new ventures; strategic alliances; partnerships and joint-ventures. He has also had experience of cross-border merger and acquisitions and disposal of business assets. He is a strategic thinker with the ability to identify and plan strategic opportunities, and has had the commercial experience of putting these plans into practice.
In 2002 he started Locayta Limited as a Software as a service (SaaS) business on an initial investment of £20,000. After putting in 2.5 years sweat equity, he built the company into a profitable business. Locayta’s clients include BT Directories, Nectar and De Beers.
Locayta is now focused on providing behavioural merchandising and in-site search solutions for retailers and publishers.