Overview

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Primary Role
CMO/Founder @
Gender:
Female
Location:
Unknown
Website:
http://www.linkedin.com/in/alicelankester
Social:

Person Details

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Alice is an executive level marketing professional with more than 20 years experience working for companies in the heart of Silicon Valley and Europe.

In September 2011, Alice joined Friend2Friend, as Chief Marketing Office (CMO) where she directs corporate marketing strategy, specializing in brand marketing on social platforms. Friend2Friend's client base includes leading global consumer and business brands including Universal Pictures, Nickelodeon, Microsoft, Intel, Salesforce, New Belgium Brewing and many others. (http://www.friend2friend.com/clients/).

Until July 2007, Alice was responsible at the executive team level for Photobucket.com's marketing organization. Alice joined Photobucket in January 2007, remained through acquisition by Fox Interactive Media, and exited in July 2009. During her tenure, the personal photo- and video sharing site grew from 25M unique users/month worldwide to more than 80M users/month worldwide. (comScore Media Metrix.)

An early Silicon Valley settler, Alice has had a long career in product development and marketing, originally as a founding member of an early IBM/Macintosh software startup in 1985, sold to Symantec Corporation in 1988. Since then, Alice has worked at Apple Computer UK and at a variety of large and small high technology companies in senior level marketing roles. Originally from the United Kingdom, Alice holds a degree in History and Art from the Leeds University in the United Kingdom.

Jobs (12)

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Current

CMO/Founder

Sep, 2011 - Current   (about 5 years)
Past
Started
Ended
Title
Company
Unknown
Unknown
VP, Marketing (interim)
Unknown
Unknown
VP, Publishing
Apr 1, 2011
2012
Vice President, Marketing
2007
Jul 1, 2009
VP, Marketing
2007
2009
Vice President, Marketing
Jul, 2005
Dec, 2006
VP, Marketing
1992
2005
Partner, Co-founder
1990
1992
General Manager
1989
1990
Multimedia Product Marketing Manager
1987
1989
Vice President, Publishing
1983
1989
Vice President, Publishing

Board & Advisor Roles (1)

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  • Advisory Board member
    Aug, 2009 - 2010

Education (1)

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News (4)

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DateNews
Apr 11, 2015ZD Net - ZDNet
Jul 14, 2009ZD Net - Going from free to premium
Oct 29, 2007Fast Company - Halloween 2.0: How Web Companies Trick and Treat
May 7, 2007Venture Beat - MySpace to buy Photobucket?

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