After seeing an opportunity to monetize the singing voice as a largely-overlooked micro-content sharing medium, Alec founded Just Sing It - the first mobile platform that gamifies mobile singing discovery.
Before Just Sing It, Alec was a Founding Partner at DMR Partners - an exclusive, invitation-only digital media thought leadership consortium which helped marketing executives discover, curate, and evaluate the latest media innovations. Alec and his Partners grew DMR from zero to 250+ agency and brand executives, who today manage over $3.2 billion of digital media spend globally.
Prior to that, Alec was the CEO and co-founder of MoVoxx, a leading mobile advertising company that intelligently served ads into mobile content reaching over 50 million unique U.S. users. Backed by Greycroft Partners, Khosla Ventures, First Round Capital and BV Capital, MoVoxx was acquired by Adenyo and later Motricity (NASDAQ: MOTR) in... See More
Founder and Head of Strategic Business DevelopmentAug 1, 2005 - Aug, 2006
CEO and FounderSep, 2006 - Jul 13, 2010
Leveraged Finance - Media/TelecomJun, 2004 - Aug, 2005
EVP & GM - Mobile EnterpriseJul, 2010 - Aug, 2011
Founder & CEONov, 2012
Consultant - Hearst Ventures2011
Strategic Consultant2003 - Jan, 2003
PartnerAug, 2011 - Nov, 2012