Primary Role
CEO & Co-Founder at ScoreBig
Education
Harvard University

Person Details

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Adam's work encouraging innovation through CRM, digital and affinity/loyalty marketing and his deep background in e-commerce and sports marketing amply prepared him to tackle the industry's empty seat problem head-on by founding ScoreBig. As vice president of relationship marketing and business development for the NBA - leading all CRM and global direct customer relationships for the NBA, WNBA and D-League - Adam experienced the magnitude of the unsold inventory issue firsthand. Before joining the NBA, he led several venture-backed and privately funded companies including: Rabid Films, Sports Loyalty Group and edu.com

Experience (1)

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