Adam Caplan is the Vice President of Virtual Currency at AdKnowledge, a diversified online advertising business which recently acquired Super Rewards, the leading monetization technology for social network applications, casual gaming sites, MMORPGs, virtual worlds and other websites using virtual currencies. He is a renowned Internet/digital media executive with extensive operational experience in the online advertising and social gaming sectors.
Prior to joining Super Rewards as President in early 2008, Adam was the Founder & CEO of a social gaming start-up. Prior to that, he was an investment banker with Morgan Stanley for eleven years, where he headed the emerging Internet/new media banking team in New York. Adam has significant experience providing public and private financing and M&A advice to companies across the internet and media sectors. He is a regular speaker at online advertising, virtual goods and social gaming related conferences.