Company Overview

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Status:
Acquired by Microsoft
Founded:
July, 2005
Founders:
Ishai Oren, Moti Radomski, Rann Smorodinsky, See All (4)
Headquarters:
Tel Aviv
Funding:
$4.30M
Categories:
Advertising, Analytics

YaData provides ad targeting software enabling marketers to micro-segment consumers.

Description

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YaData was purchased by Microsoft on February 27, 2008. It offers analytic software for marketers in the United States, including segment discovery and ranking, which combines statistical techniques for segment discovery.

It also offers segment relationship management, which performs segment related activities, including segment discovery, analysis and research, marketing decision support, and tracking to monitor segment evolution. The company serves telecom, banking, insurance, credit card, and Web ad industries. YaData, Ltd. was founded in 2005 and is based in Tel Aviv, Israel.

Current Team (4)

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Funding Rounds (2) - $4.30M

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Investors (3)

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  • 831fa5ed642583f34aeb6916c217b9d0

    Oracle Corporation

    Oracle is a computer technology corporation developing and marketing computer hardware systems and..
  • C4e9731fa8ea3b183a89dd1f6936d319

    Giza Venture Capital

    Giza Venture Capital, established in 1992, is a pioneer investor in seed and early-stage..
  • 1a0646d55cf13478df982a7fac48c8e5

    Ofer Hi-Tech

    Ofer Hi-Tech was established in 1997 as a subsidiary of the Ofer Brothers Group, one of..

Offices/Locations (1)

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  • Office

    10 Yehudit Blvd

    Tel Aviv, 67016

    ISR