Investor Overview

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Founded:
1996
Founders:
Yves Sisteron, Steve Lebow, Steven Dietz
Headquarters:
Los Angeles, CA
Funds Raised:
$800M
Description:
Upfront Ventures is a venture capital firm focusing on investments in early stage technology companies.

Detailed Description

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Upfront Ventures, previously GRP Partners, is an LA based Venture Capital firm that focuses on early stage investments (mostly Seed & Series A).

GRP, rebranded as Upfront Ventures in June 2013, has been operating since 1996, making investments in tech companies like Overture, CitySearch, BillMeLater, Envestnet, DealerTrack, CyberSource, Qualys, and HDI in that time. For the firm, the rebrand represents its movement toward a new, 21st-century style of investing, emphasizing openness and transparency.

Current Team (11)

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Past Team (10)

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Investments (134)

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Offices/Locations (1)

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  • Office

    2121 Avenue of the Stars

    Suite 1630

    Los Angeles, CA 90067

    USA