One of the most recognized Internet brands, Tudou was the first UGC video sharing website launched in China.
The slogan “Everyone is a living director” strengthened the brand, pushing Tudou far ahead of its competitors. The 2.0 strategy proposed by CEO Weidong Yang is intended to focus more on the the lifestyle and growth of young users as they work to get their voices heard on mainstream network media platforms.
Tudou went live on April 15, 2005. Led by its founder Wang Wei, Tudou was listed on NASDAQ on August 17. The merger of China's two biggest online video companies was finalized after shareholder meetings on August 20, 2012, approved the deal. The new entity will be named Youku Tudou Inc. Tudou.com completed its fifth round of financing 40 million dollars in 2010.
According to iResearch, the number of monthly unique visitors to Tudou’s site increased to approximately 227 million in May, 2013 from... See More
Funding Rounds (3) - $126MUpdate
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