true[x] media is a next-gen digital ad-tech company that powers engagement advertising for some of the world's top brands. In today's online landscape where consumer attention is hard to capture, true[x]'s interactive ads deliver better results through deeper engagement by delivering an improved consumer experience and more powerful brand interaction. As a pioneer and recognized leader in engagement marketing, true[x] enables advertisers to reach consumers where they are most passionately engaged across the web and mobile, including social, social gaming, content, music, video, Wi-Fi, travel and sports.
true[x] combines the power of an extensive network of premium online and mobile partners, a large, 750x500 rich media ad unit and innovative new placements such as value exchange and interstitials to deliver proven results for brands and marketers. This combination is one of the most powerful in digital advertising, driving industry leading results such as five to 10 times the engagement of display, 60 seconds time spent, 80 percent-plus completion rates and more than 15 percent lift in key brand metrics such as consideration and purchase intent.
true[x] is backed by Redpoint Ventures, Jafco Ventures, and Pinnacle Ventures and is headquartered in Los Angeles, Calif. with offices in New York, Chicago, Atlanta and London.
Current Team (8)Update
Chief Product Officer & GM Mobile
Chief Strategy Officer
Vice President of Business Development
May 26, 2014
Co-founder & SVP, Emerging Platforms Solutions
May 1, 2013
Chief Technology Officer
VP, West Coast Sales
Past Team (18)Update
Funding Rounds (5) - $49.9MUpdate
Engagement Ads marry the art of brand building with the science of performance display.
Redpoint Ventures has helped entrepreneurs build innovative businesses that defy convention,...
JAFCO Ventures is an independent venture capital firm investing in emerging technology companies...
Venture Capital & Growth Equity Firm
Pinnacle Ventures is a private venture capital fund focused on providing debt and equity...
11925 Wilshire Blvd
Los Angeles, CA 90025