Santa Monica, CA
TrueCar is an automotive pricing and information website for new and used car buyers and dealers.
Tom Taira, Bernie Brenner, Oded Noy, Jim Nguyen, Scott Painter
Automotive, Public Transportation

Company Details

15 in CrunchBase

TRUECar, Inc., headquartered in Santa Monica, Calif., with offices in Santa Barbara, Calif., San Francisco, Calif., and Austin, Texas, is an automotive pricing information and analysis company that creates a better buying experience for dealers and consumers. As an online publisher of unbiased new and used car transaction data, TrueCar.com provides price reports that empower dealers and consumers to agree on the parameters of a fair deal by supplying a transparent, simple understanding of what others recently paid for identically-equipped new cars in their geographic area. TrueCar also owns ALG, the benchmark for vehicle value information to the automotive industry and has been forecasting residual values for nearly 50 years in both the U.S. and Canadian markets.

TRUECar is a data-driven company that sources, compiles, and analyses car-buying information unlike anybody in the industry. This is why, since its founding in 2005, TrueCar dealer partners have sold over 600,000 vehicles across the country. Its national network of more than 5,000 Certified Dealers is committed to provide no-hassle pricing for some of the country's largest membership and service organizations, including American Express, AAA, USAA and Consumer Reports that collectively represent more than one million monthly in-market customers.

Board Members and Advisors (1)


Acquisitions (2)

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    Vulcan Capital

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    Brad Jones

    Founding Partner @ Redpoint Ventures
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    Global Investment House

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    integrated financial services
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    Passport Capital

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    Allen & Company

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    BDCA Venture, Inc.

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    GSV Capital

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Offices/Locations (5)

  • SF Office

    98 Battery St

    Suite 500

    San Francisco, CA 94111


  • ALG

    3760 State Street

    Suite 200

    Santa Barbara, CA 93105


  • Austin Office

    13412 Galleria Circle

    Building H

    Austin, TX 78738


  • Santa Monica - Broadway

    120 Broadway

    Second Floor

    Santa Monica, CA 90401


  • HQ

    225 Santa Monica Blvd.

    12th Floor

    Santa Monica, CA 90401


Images (3)

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