Funding Received
$18.5 Million in 5 Rounds from 5 Investors
Most Recent Funding
$6 Million on May 16, 2013 / Undisclosed Round
October, 2006
San Francisco, CA
Triggit enables advertisers and agencies to build, run, measure and optimize retargeting-driven display campaigns from a single platform.
Susan Coelius Keplinger, Zach Coelius
Auctions, Internet, Advertising

Detailed Description


Triggit is an Advertising Technology company. We build technologies to make your ads work better. Targeting, Optimization, Yield.

Triggit enables advertisers and agencies to Build, Run, Measure, and Optimize retargeting-driven display campaigns from a single platform. Now that's efficiency.

Triggit was founded in 2005 to address a simple question: “Why is the process of buying online display advertising so inefficient?” Over the past six years, Triggit's innovative demand-side platform has consistently pushed the industry forward. Triggit was one of the first companies to leverage real-time bidding exchanges when they appeared in the fall of 2008, and one of the first bidders integrated into the Google AdX Exchange in the summer of 2009.

Today, Triggit continues to be the most technologically advanced DSP in the market, pushing the envelope in areas ranging from integrated data management through its own DMP, to the development of built-in campaign attribution technology that gives advertisers the first truly accurate measure of overall display media ROI. With access to over 10 billion impressions a day from millions of sites across the web, Triggit uses advanced algorithmic calculations to optimize impression-based pricing and bidding, executing real time buying decisions in less than 50 milliseconds.

Current Team (5)


Funding Rounds (5) - $18.5M


Board Members and Advisors (4)


Products (3)

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    Advanced Retargeting

    We offer sophisticated targeting and advertising solutions for large, global direct response...
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    Dynamic Retargeting

    Retargeting with dynamic creatives on Facebook Exchange delivers amazing results
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    Standard Retargeting

    The simplest way to get started with retargeting on the Facebook Exchange and beyond

Investors (5)

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    North Atlantic Capital

    North Atlantic Capital is an expansion stage venture capital firm based in Portland, Maine and...
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    Foundry Group

    Foundry Group is a venture capital firm focused on making investments in early-stage information...
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    Spark Capital

    Spark Capital is a bi-coastal boutique venture firm. They partner with bold entrepreneurs...
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    Bay Partners

    Bay Partners is a venture capital firm based in Menlo Park, California. Founded by John...
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Offices/Locations (1)

  • Office

    1535 Mission St.

    San Francisco, CA 94103


Competitors (3)

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