Rackup develops a fast auctions platform in which consumers compete for gift cards and an extra free cash bonus of up to 100%.
Industries AuctionsE-CommerceGift CardMobileHeadquarters Regions San Francisco Bay Area, Silicon Valley, West Coast Founded Date 2008 Founders Marc Rochman Operating Status Closed Last Funding Type Angel
Company Type For Profit
Contact Email marc@rackup.com Phone Number 650-353-7945
Rackup leverages behavioral economics to disrupt the $100B gift-card market and, more generally, the prepaid market.
Fun, fast and thrilling, Rackup.com features a revolutionary gift card auction where winners always get more than they pay for.
Rackup promotes customer engagement, drives traffic to retailers and increases revenue.
Rackup’s team is lead by Marc Rochman and is supported by a Board that includes Prof. Paul Milgrom, one of the most prominent experts in auction theory, and Prof. Dan Ariely Author of “Predictably Irrationalâ€.
Rackup places prepaid back at the center of marketing strategies and will change forever the way people buy.