Porter Novelli is a public relations firm providing crisis management, health care, technology, corporate affairs, and consumer marketing solutions to its customers.
The company was founded in 1972 by William D. Novelli and Jack Porter, and is a part of Omnicom Group.
The company has approximately 100 offices across 60 countries in the Asia/Pacific, Central/South America, EMEA, and North American regions. Porter Novelli has developed a reputation as a leading agency in the exploitation of the social media space to promote their clients, and earned PR Week's 2009 Innovation of the Year for its use of Flickr, Facebook, Twitter and YouTube to promote fashion designers during Fashion Week. The agency also earned an Honorable Mention for PR Week's 2012 Innovation of the Year for Porter Novelli Radar, the agency's conversation-tracking hub that provides real-time crisis, issues and reputation management.