Company Overview

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Status:
Acquired by HubSpot
Founded:
October 17, 2009
Founders:
Craig Bloem, Elias Torres, David Cancel
Employees:
10
Headquarters:
Cambridge, MA
Funding:
$3M
Categories:
Sales and Marketing, Advertising, Optimization, Web Design, Analytics, Marketing Automation, Software
Description:
Performable is a marketing automation company that develops software for analyzing sales and marketing performance.

Detailed Description

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Performable offers a marketing software platform for businesses looking to optimize their marketing, sales and customer service efforts. Performable gives clients a view into the sales and marketing performance across e-mail, web, social media and mobile tools. Performable provides businesses with analytical tools to understand what marketing and sales efforts are working and can trigger marketing campaigns based on real customer behavior.

Applications in the software platform include marketing analytics, marketing automation, search engine keyword & social media ROI analytics, lead management, cohort analytics, landing pages, social media monitoring and website conversion optimization.

Current Team (1)

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Past Team (6)

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Funding Rounds (1) - $3M

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Investors (1)

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  • Slr9wvzf5sxttg6vgg2w

    CRV

    Founded in 1970, Charles River Ventures is an early-stage venture capital fund that takes a...

Offices/Locations (1)

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  • HQ

    486 Green Street

    Cambridge, MA 02139

    USA

Competitors (8)

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    Unica

    Unica offers enterprise marketing management and cloud-based marketing solutions to companies and...
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    Webtrends

    Webtrends is a digital marketing company providing measurement, optimization and social...
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    Coremetrics

    Coremetrics provides digital marketing optimization and web analytics solutions for online...
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    Eloqua

    Eloqua is a SaaS-based company that develops marketing automation and Revenue Performance...
  • 6a56df08910528a64f9bdbcec30030d8

    HubSpot

    HubSpot develops a cloud-based Inbound marketing software that allows businesses to transform the...
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    Omniture

    Omniture is an online marketing and web analytics business unit enabling clients to manage and...
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    PageDo

    Effective Landing Pages
  • 9282ac5655239506f9f3428eef759cb4

    Instapage

    Instapage makes landing page marketing simple.

Images (3)

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  • C240f954c39746a3b8a4389b3ec55a26
  • A95d859ef28d08ecba1f1661a32f5389