- Pasadena, CA
- Perfect Market provides digital-publishing software solutions for increasing traffic, engagement and revenue on websites.
- William Sears
- SEO, Social Media, Publishing, Advertising, Analytics, Software, Journalism
Perfect Market, Inc. is the leading provider of digital publishing software solutions for driving traffic, engagement and revenue. Our products and services are utilized by over 200 premium publishers, including LATimes.com, ChicagoTribune.com, NBCNews.com, Mediaite.com and BusinessInsider.com.
Perfect Market’s primary product offering is the Digital Publishing Suite, a comprehensive set of tools that address content recirculation, social discovery, search engine optimization, on-site promotions and ad optimization. These tools enable digital publishers to dynamically adapt the experience for each user in real-time, thereby improving the user experience on site and optimizing publisher efforts to drive users towards relevant actions. Perfect Market also offers Audience Development consulting services for publishers looking to augment our software solutions.
Idealab founded Perfect Market in 2007 to build upon its achievements in search technology, which includes the creation of the paid search model through Overture Services (acquired by Yahoo! in 2003). In 2008, Perfect Market acquired Media River for its semantic analysis capabilities and fundamental patents covering a broad range of applications. Perfect Market is headquartered in Pasadena, California, with offices in New York City, San Francisco and Bangalore, India, and has raised nearly $30M in from Comcast Ventures, Idealab, Rustic Canyon Ventures, Tribune Company and Trinity Ventures.
Funding Rounds (3) - $30.6MUpdate
Current Team (4)Update
Board Members and Advisors (3)Update
|Dec 3, 2015||Marketing Land - Content Discovery Platform Taboola Advances Its Global Plans By Announcing It Is Now The Largest|
|Jul 17, 2015||Bloomberg - Amazon Showrooming Forces Stores to Go Digital on Price Displays|
|May 18, 2015||Venture Beat - Search giant Baidu invests in content recommender Taboola for Chinese expansion|
|Feb 4, 2015||Gigaom - Taboola gets $117M in funding to build a Google Now for content|
|Feb 4, 2015||Venture Beat - New round of $117 million lands a lot of Taboola for content discovery platform|
|Aug 8, 2014||Built In LA - Perfect Market bought by Taboola to help publishers profit on all sections of the webpage|
|Aug 7, 2014||Venture Beat - Why businesses that pass on data-driven marketing & sales tools might get left behind|
|Aug 4, 2014||Venture Beat - Taboola buys Perfect Market to help publishers monetize their sites better|
130 W. Union Street
Pasadena, CA 91103
44 West 28th Street
New York, NY 10001