This company is ready to play ball online. MLB Advanced Media (MLBAM) is the Internet and interactive media arm of Major League Baseball (MLB) and operates the league's Web site, MLB.com. The site offers news, schedules, standings, and statistics from around the league as well as information on each of MLB's 30 teams. The site also provides live audio and video game broadcasts for subscribers. In addition to subscription fees, MLBAM generates revenue through advertising and sponsorships, along with ticket sales through its Tickets.com subsidiary. (MLBAM sold more than 27 million MLB tickets online during the 2007 season.) The baseball league created MLBAM in 2000 through a unanimous vote of all 30 teams.
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