JuMei.com is a Chinese cosmetic shopping site.
As a first vertical business-to-consumer website of cosmetics, JuMei.com positions itself as a professional e-commerce website for women. It is focused on the potential cosmetics market, so that it can avoid conflicting with other business-to-consumer markets. Within three years, JuMei.com went from 100,000 Yuan in monthly sales to 500,000,000 Yuan.
JuMei.com has set up a word-of-mouth center where consumers and clients can share their experiences. Through this, JuMei.com plans on monitoring purchasers’ evaluations.
JuMei.com has raised venture funding from a string of investors including angel investor Xu Xiaoping, Alibaba, and Sequoia Capital. Today, JuMei.com has a product line-up including brands such as Calvin Klein, Estee Lauder, Avon, and Elizabeth Arden. The website currently has nearly four million registered users.
Chen Ou is the founder of JuMei.com. In 2005, he founded an online gaming platform, Gerena and then started his second venture, JuMei.com. At the age of 16, he was accepted to Nanyang Technological University in Singapore with a scholarship. Ou obtained a master’s degree from Stanford University when he was 26 years old.
Funding Rounds (3) - $10MUpdate