Company Overview

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Status:
Acquired by MarketShare
Founders:
Satya N Ramachandran, Anupam Singh, Parveen Jain
Headquarters:
San Jose, CA
Categories:
Advertising
Description:
JovianDATA is a marketing and data analytics company providing solutions for companies to increase their return on investments.

Detailed Description

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JovianDATA is a leading marketing business intelligence and data analytics technology firm. The company has developed patent-pending technologies that run complex queries on massive data sets in seconds. This enables marketers to make in-flight campaign adjustments to optimize their return on investment and campaign results. At the heart of the JovianDATA solution is a cloud-based analytics platform, JovianInsights, which manages huge data volumes from multiple advertising data sources (e.g., display, search, video, TV). JovianInsights for Campaign Effectiveness and Media-Mix Optimization are the first two applications that provide the analytics and insights needed for in-flight, cross-media campaign adjustments. The applications provide attribution correlation, audience segmentation and other marketing capabilities to help digital marketers optimize campaign performance.

Current Team (3)

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Board Members and Advisors (1)

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Offices/Locations (1)

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  • Office

    2460 N 1st st.

    San Jose, CA 95131

    USA

News (1)

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