Social shopping site jellyfish offers a radically new approach to shopping.
On the surface, jellyfish appears to be a product search engine that returns lists of rebated items from sellers, ranked according to price, showing buyers the full price of items including the rebate provided by the seller
But it is jellyfish's business model that sets them apart from all the other fish in the sea (sorry for the pun): jellyfish's model is very similar to affiliate ads - a referral fee is paid whenever an item is sold through the site. However, in this case the payment doesn't go to a webmaster for referring the sale - it goes straight to the consumer. In fact, Jellyfish shares at least 50% of the commission with the buyer.
In addition, advertisers are ranked by how much they'll pay the customer for buying their product; these discounts can be as high as 24%.
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