Funding Received
$8.3 Million in 2 Rounds from 5 Investors
Most Recent Funding
$7 Million Series A on July 22, 2014
March 27, 2011
Glow Machine is an ad tech platform for creating, improving and understanding Facebook and Twitter Ad campaigns.
Damian Routley
Social Media Advertising, Twitter Applications, Facebook Applications, Social Media, Advertising

Detailed Description


Glow helps companies run better ad campaigns on Facebook and Twitter.

The Glow Machine is the leading ad tech platform for creating, improving and understanding Facebook and Twitter Ad campaigns. With a specific focus on delivering business results that drive revenue, Glow has a lot of experience within the mobile app ecosystem and has helped major clients achieve success across social.

We have been working with the Facebook Ads API since June 2009 and Twitter Ads API since May 2014, helping clients like Starcom, MEC, Omnicom, Spotify, TopShop, US Bank, AMEX and King run effective campaigns on Facebook. Our proprietary system, Glow Machine contains many features designed specifically for the social ads environment.

Specific features include:

Simple drag & drop campaign creation Customise and store audience segments Automatically duplicate and resubmit ads Multiple advertising account management Advanced bid strategies to follow a changing CPC, or find the lowest possible CPC whilst still maintaining click volume 1-click multiple edits Apply bid strategies and ad schedules on a single or range of ads as well as single or multiple campaigns Integrates with your existing tracking solution Interactive analytics brings your campaign data to life Multivariate testing of every element at huge scale

List of services:

Glow Machine platform on a license or managed service Full training, implementation and support Consultancy and Facebook marketing best advice Seminars, white papers, how-to guides and benchmarking/trend analysis

Current Team (8)


Past Team (2)


Investors (4)

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    Avonmore Developments

    Avonmore Developments is a well-established investment company.
  • 6713fa284ef8424a05844feaba547fc2

    Project A Ventures

    Project A Ventures is a company builder focusing on transactional and innovative business models...
  • Hcw35ep4xvtw0inw6yse

    White Star Capital

    White Star Capital is an early stage venture capital fund investing in North America and Europe.
  • Vktrbamx6pog9ymuy1jo

    Notion Capital

    Notion Capital is a venture fund and advisory business.

Offices/Locations (3)

  • US HQ

    401 Park Ave South

    10th Floor

    New York, NY 10016


  • Headquarters

    23 Tavistock Street

    London, WC2E 7NX



    #04-01 The Quadrant

    19 Cecil Street

    Los Angeles, CA 049704


Competitors (1)

  • 8c1678727679e7e5760571b911536820


    Nanigans arms marketing teams with the best software to manage their digital advertising in-house.

Images (6)

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