Funding Received
$45 Million in 2 Rounds from 5 Investors
Most Recent Funding
$11 Million Series C on January 28, 2013
San Mateo, CA
FreeMonee enables merchants to offer cash gifts to customers in motivating them to visit their stores.
Joe Salesky, Gadi Maier

Company Details

June, 2009
7 in CrunchBase

FreeMonee is changing the economics of advertising by enabling stores and restaurants to attract customers on demand using FreeMonee Gifts. With its unique new consumer incentive, FreeMonee delivers gifts of money directly to cardholders of the largest financial institutions. Customized to precisely match consumer interest, gifts allow consumers to purchase anything they want at designated stores or restaurants—no strings attached. The gifts are made possible by FreeMonee’s proprietary Gift Underwriting Engine, which accurately determines the right gift to ensure the highest level of consumer interest and the best return on ad spend for a merchant. Unlike traditional coupons or offers, FreeMonee Gifts feel like a gift card from a friend—money to spend at places consumers like. For retail marketers, FreeMonee Gifts enable brands to attract large volumes of profitable, incremental customer visits—without discounting. For banks and credit card companies, FreeMonee provides the opportunity to positively engage customers and strengthen loyalty.

Founded in 2009 and located in San Mateo, California, FreeMonee is led by former executives of Google, Visa, Oracle, Cisco, Procter & Gamble and Coca- Cola. To date, FreeMonee has raised $45 million in funding with investments from Charles E. Ryan, Opus Capital Ventures, Redpoint Ventures and Sutter Hill Ventures, among others. Through continued partnerships with the top U.S. financial institutions, the company expects 50 million households to have access to FreeMonee Gifts in 2012. For more information, please visit

Past Team (3)


Board Members and Advisors (1)


Investors (5)

  • 73a994d8fcc71fb2b45fc6bd8776bd7f

    Opus Capital

    At Opus Capital, they are energized and excited about venture investing. The outlook for...
  • 6ac59da9b3335d229c3c5b52c0761783

    Sutter Hill Ventures

    Sutter Hill Ventures has financed technology-based start-ups and assisted entrepreneurs in...
  • 10802695b96076db2d1acf0fe6df4863

    Redpoint Ventures

    Redpoint Ventures has helped entrepreneurs build innovative businesses that defy convention,...
  • Bf08d88e347cd5c5175fb29cb8de447a
  • E9646f016b8a6a82aa40d04d265801de

    Pinnacle Ventures

    Pinnacle Ventures is a private venture capital fund focused on providing debt and equity...

Offices/Locations (1)

  • Headquarters

    411 Borel Ave

    San Mateo, CA 94404


Images (1)

  • Fbbd739f81cc7557ea0facbf8e79da46