Company Overview

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Founded:
2001
Headquarters:
Woodland Hills, CA
Funding:
$3.50M
Categories:
Finance

FatTail enables online publishers to price, plan and sell premium guaranteed software.

Description

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FatTail's founders come from the financial industry where they honed their expertise building financial models and services that reduce operational risk and optimize performance. When they took at look at the online advertising industry, they realized that a book of advertising assets is very similar to a book of financial assets, and that many of the methods pioneered in the financial industry would benefit online publishers and advertisers.

FatTail makes it easy for online publishers to price, plan and sell premium guaranteed inventory. With FatTail's sales optimization software, publishers can maximize revenue and save time and resources by automating proposal building, inventory and availability forecasting, and other sales processes. FatTail helps publishers process more transactions faster, get from quote to cash more quickly, and dramatically reduce their reliance on ad networks.

Founded in 2001, the... See More

Current Team (6)

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Board Members and Advisors (4)

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Funding Rounds (1) - $3.50M

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Investors (2)

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Offices/Locations (1)

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  • Office

    20969 Ventura Blvd

    Woodland Hills, CA 91364

    USA

Competitors (4)

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