- Funding Received
- $2.5 Million in 2 Rounds from 1 Investor
- Most Recent Funding
- $2 Million Seed on January 16, 2013
- Palo Alto, CA
- Fanplayr’s SaaS platform leverages big data and business intelligence to enable eTailers to understand & target site visitors in real-time
- Derek Adelman, Rajiv Sunkara, Simon Yencken
- Big Data, Ad Targeting, E-Commerce, Software
Fanplayr is an innovative eCommerce solutions company tackling the most important and fundamental challenge in the space - converting a website visitor into a loyal customer. Fanplayr's cloud-based & data-driven Smart & Targeted Conversions application is designed to help online merchants earn more sales by increasing on-site conversions and average order values.
Smart & Targeted Conversions provides online merchants with the ability to deliver real-time, targeted purchase incentives to specific segments of visitor traffic. With Fanplayr, online merchants can understand their visitors' intent and deliver the right offer to the right visitor at the right time. In-depth analytics, dedicated account managers, and in-house industry experts have enabled Fanplayr to improve billions of online shopping experiences.
Analyze. Segment. Target. Optimize. Your way to more sales!
Fanplayr is headquartered in Palo Alto, California.
Current Team (7)Update
Milan Branch Office
Via Federico Confalonieri, 36
Tokyo Branch Office
Shimoma, Setagaya-ku Tokyo, 154-0002
525 Lytton Ave
Palo Alto, CA 94301