Chloe + Isabel is an innovative social commerce jewelry company that empowers and connects women through their own social selling experience.
Launched in 2011, Chloe + Isabel is disrupting the traditional direct sales model to provide an entrepreneurial opportunity. Chloe + Isabel has developed a platform that powers a seller's personal e-commerce experience. Users who sign up as Merchandisers receive a customized digital workplace to create their boutique shopping experience, and earn commission from every sale. Merchandisers may participate in streaming video training, are able to curate personal collections of Chloe + Isabel jewelry on their online boutiques, and receive real-time trends, insights and recommendations to help support their businesses. Chloe + Isabel founder and CEO Chantel Waterbury has over 14 years of expert experience developing jewelry for major retailers in the United States, including Target Corp, Macy's, Gap Inc, LVMH and Kenneth Cole. Waterbury, who supported herself through college by direct-selling, says she made the jump from working for multi-billion dollar retailers to launching a startup so she could empower the next generation of women.
Current Team (4)Update
Past Team (10)Update
Director, Customer Care
Director, Business Development
Director, Business Analytics
Jan 30, 2012 - Mar 15, 2013
Aug, 2011 - Jul, 2012
Chief Product Officer
Jun, 2012 - May, 2013
2012 - Jan, 2012
Funding Rounds (4) - $15MUpdate
Forerunner Ventures is an early-stage VC firm dedicated to partnering with ambitious...
First Round is a venture capital firm that specializes in providing seed-stage funding to...
General Catalyst Partners is a venture capital firm that makes early-stage and growth equity...
SoftBank Capital is a multi-stage venture capital fund that partners with entrepreneurs building...
Seed Stage Fund
New York, NY
Social Commerce Jewelry Brand Chloe + Isabel Raises $15M in Series C Funding, Led by SoftBank Capital06/28/14 -finance.yahoo.com
- 04/15/14 -techcrunch.com
- 04/02/14 -fortune.com