Company Overview

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Founded:
January, 2007
Founders:
Jim Pitkow
Headquarters:
Mountain View, CA
Funding:
$6M
Categories:
Advertising

Anchor Intelligence provides a real-time traffic scoring system for ad networks and search engines.

Description

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Anchor Intelligence is the traffic quality solutions provider of choice among ad networks and search engines. Anchor's ClearMark, the industry's first and only real-time traffic scoring system, enables customers to increase conversions, improve traffic sources, eliminate click and impression fraud, and capitalize on high quality traffic to maximize advertiser ROI. By providing a quality score for each ad event (similar to a FICO score for credit), ClearMark provides customers with actionable intelligence to make smarter decisions about their inventory. While industry-wide CPCs have declined by approximately 13% in the past few months, Anchor's customers' average CPCs have increased by 11%. Anchor Intelligence was acquired by Comscore in March 2011.

Products (1)

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Funding Rounds (2) - $6M

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Investors (9)

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Offices/Locations (1)

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  • Office

    480 San Antonio Road, Suite 235

    Mountain View, CA 94040

    USA

Competitors (2)

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    Adometry

    Adometry offers a SaaS-based marketing analytics and optimization platform that uses big data to..
  • 5aa448629b1f86b4e8047216b7c49f27

    Authenticlick

    Authenticlick is a web analytics company providing web traffic quality intelligence solutions for..