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ZoomTilt

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ZoomTilt helps brands create and test successful videos.

Remember the Old Spice Guy? The real success from that campaign came when Old Spice created hundreds of those videos for the web, and got 1.8 Billion views and a 55% sales increase. Last year brands spent $3Bn in online video trying to recreate that kind of success, but sadly most branded videos don’t even reach minimum marketing goals. Why? They produce only one video, and have no idea if audiences will like it.

We post clients request for videos to our site and our network of filmmakers pitches dozens of ideas. The client picks ten, we turn those into videos. Then we test each video so clients pick the one their audience loves most.

Our A/B testing software gives marketers better information how people react to their videos than anything they else available today.

Recent Milestones

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• 
  ZoomTilt added Bryan Ryzcek as Director of Business Development. (3/1/13)
  Posted 3/23/13 at 4:33pm
• 
  ZoomTilt — Betaspring invested in ZoomTilt (2/8/13)
  Posted 3/26/13 at 1:31pm via betaspring.com
• 
  ZoomTilt — ZoomTilt named an Entertainment & Gaming Finalist at 2013 SXSW Interactive (1/29/13)
  Posted 2/7/13 at 8:57am via sxsw.com
• 
  ZoomTilt — ZoomTilt named a 2012 MassChallenge accelerator finalist (5/29/12)
  Posted 8/22/12 at 6:46am via masschallenge.org
• 
  ZoomTilt added Chris Bolman as Founder.
  Posted 9/6/12 at 5:47am
• 
  ZoomTilt added Anna Callahan as Founder.
  Posted 9/6/12 at 5:47am

Videos

Screenshots

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Sources

MassChallenge (masschallenge.org) [edit]
SXSW Accelerator 2013 Finalists (sxsw.com) [edit]
Betaspring (betaspring.com) [edit]