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General Information

Websiteyume.com
Blogyume.com/blog
CategoryAdvertising
Phone650-591-9400
Employees
DescriptionVideo Advertising

Offices

People

CEO
Co-founder and President
Co-founder and CTO
Director of Marketing
board of directors

Former People

Vice President of Sales
Vice President of Ad Operations

Funding

Competitors

Tags

videoadvertising, advertising

YuMe

YuMe is a video advertising network and provider of the leading video ad management platform ACE. With 500+ publishers, more than 500 million video streams and 63 million unique viewers per month, the YuMe network provides both audience scale and quality reach for advertisers. The YuMe ad management platform ACE gives publishers and advertisers the unprecedented ability to identify, classify, and track content to ensure brand safety, contextual relevance, controlled syndication, and consistent delivery across all digital media platforms—Web, downloads, mobile, and IPTV. Key YuMe innovations include the first cross–platform ad solution and the ability to serve multiple ad formats and placements through a single, unified system. YuMe is a privately held company headquartered in Redwood City, CA and backed by Khosla Ventures, Accel Partners, BV Capital and DAG Ventures.

For more information, visit YuMe’s website at www.yume.com and the take2video blog at www.yume.com/blog.

Milestones

  • Dollar
    YuMe received $25M in Unattributed funding. (2/17/10)
    Posted 2/17/10 at 6:00pm
  • Dollar
    YuMe received $5M in Series C funding. (9/4/09)
    Posted 6/14/09 at 2:21pm
  • Check
    YuMe — YuMe Brings in Michael Mathieu as New CEO (8/11/08)
    Posted 8/11/08 at 5:45pm
  • Check
    YuMe — YuMe to Provide Ad Network Management, Reporting and Sales for Excess Inventory on Microsoft Properties (6/16/08)
    Posted 8/11/08 at 2:56pm
  • Dollar
    YuMe received $9M in Series B funding. (10/1/07)
    Posted 10/15/07 at 4:28pm
  • Dollar
    YuMe received $7M in Series A funding. (3/5/07)
    Posted 10/15/07 at 4:33pm
  • Check
    YuMe added Jayant Kadambi as Co-founder and President.
    Posted 10/16/07 at 4:01am
  • Check
    YuMe added Ayyappan Sankaran as Co-founder and CTO.
    Posted 10/16/07 at 4:01am
  • Check
    YuMe added Michael Mathieu as CEO.
    Posted 8/11/08 at 2:53pm
  • Check
    YuMe added Steven Comfort as Vice President of Sales.
    Posted 8/11/08 at 3:18pm
  • Check
    YuMe added Bob Bahramipour as Vice President of Ad Operations.
    Posted 8/11/08 at 3:18pm
  • Check
    YuMe added Molly Glover Gallatin as Director of Marketing.
    Posted 8/11/08 at 3:18pm
  • Check
    YuMe added Ping Li as board of directors.
    Posted 6/29/09 at 6:05pm

Videos

Above:

This video was originally published on Beet.TV

Added: 8/6/08
Above:

This video was originally publishedo on Beet.tv

Added: 8/27/08
Above:

This video was originally published on Beet.TV

Added: 4/10/09
Above:

This video was originally published on Beet.TV

Added: 11/6/09
Above:

This video was originally posted on Beet.TV

Added: 11/6/09
Above:

This video was originally posted on Beet.TV

Added: 3/10/10

Screenshots

Products

YuMe

Websiteyume.com
Blogblog.yume.com/blog
StageLive
Launch DateMarch 5, 2007
Tags advertising, video, ad-management

YuMe is a video ad management platform for publishers and a transparent and premium video ad network for advertisers.

With more than 500 million video streams per month and 400+ publishers in its network, YuMe reaches more than 100 million unique visitors per month. YuMe’s suite of interactive ad products include in-stream video ads (pre-, mid- and post-roll), interactive overlays, viral video ads, branded video players, and PointRoll’s TickerBoy.

YuMe’s video monetization capabilities for publishers include:

  • Dynamic ad delivery
  • Real-time ad campaign targeting, measurement and optimization
  • Interactive ad product innovation and support
  • Monetization across all digital devices - PC, Mobile, TV - whether streamed or downloaded
  • Unmatched reporting, campaign targeting and optimization
  • Syndication of video assets: YuMe’s proprietary tracking technology allows publishers to track, monitor and control the distribution and monetization of video conten
  • Ad sales
YuMe screenshot
Above: YuMe Screenshot -- #1
Uploaded: 2/5/08

Traffic Analytics

Quantcast

Livegraph

Compete

Yume

Sources

  1. newteevee.com [edit]
  2. techcrunch.com [edit]
  3. YuMe takes $2.9M for broadband video ads (sanfrancisco.bizjournals.com) [edit]
  4. Video Ad Start-Up YuMe Raises $25 Million (bits.blogs.nytimes.com) [edit]
  5. YuMe to Provide Ad Network Management, Reporting and Sales for Excess Inventory on Microsoft Properties [edit]
  6. New CEO For YuMe (techcrunch.com) [edit]
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Last Edited 3/11/10

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