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Optimal

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Optimal, Inc. provides unparalleled audience data to help marketers manage and optimize their social advertising campaigns, all in real-time.

The company’s ad management platform, optim.al, provides robust technology integration with Facebook and other social media platforms. Optim.al’s rich audience insights help advertisers intelligently shape their media buying and audience research efforts.

The company is based in San Francisco and Palo Alto. For more information, please visit http://optim.al.

Milestones

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• 
  Optimal added Tim Clarke as VP, Marketing. (9/1/11)
  Posted 4/17/12 at 3:07pm
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  Optimal added Matt Barash as Advisory Board Member. (3/1/12)
  Posted 3/6/12 at 11:34am
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  Optimal added Rob Leathern as CEO. (1/1/08)
  Posted 10/26/09 at 7:41am
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  Optimal received $600k in Series A funding. (1/1/08)
  Posted 5/24/12 at 11:05am via insidefacebook.com

Videos

Screenshots

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Products

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CPMatic.com

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optim.al

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Sources

1. Ads API Profile: XA.net’s Optim.al Provides Cheap Multivariate Testing (insidefacebook.com) [edit]