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General Information

Websitewpp.com
Twitter@WPP
CategoryPublic Relations
Phone+44 (0)20 7408 2204
Employees
Founded1971

Offices

New York, USA
100 Park Avenue
New York, NY, 10017-5529
USA
Dublin 2, IRL
6 Ely Place
Dublin 2, IRL

People

CEO
Board Member, Director of Strategy
Board of Directors
Board of Directors
Non-Executive Chairman
Finance Director
Non-Executive Director
Show All People

Acquisitions

Total$649M
VML, 10/2013
Taxi, 11/2010
H-art (WPP), 2/2009
24/7 Real Media, 5/2008 $649M

Investments

Percolate 3/2014
eCommera 2/2014
Miaozhen Systems 4/2013
Affectiva 8/2012
SAY Media 7/2012
Jumptap 7/2012
Ace Metrix 5/2012
mySupermarket 4/2012
Lumi Mobile 11/2011
Miaozhen Systems 10/2011
Domo 5/2011
nPario 5/2011
Jumptap 4/2011
Visible Technologies 3/2011
Ace Metrix 6/2010
TRA 5/2010
Visible Technologies 1/2010
Visible Technologies 5/2009
TRA 5/2009
Omniture 1/2009
Proclivity Systems 9/2008
Jumptap 8/2008
Yield Software 6/2008
Chunnel.TV 4/2008
NuConomy 2/2008
Integrated Media Measurement (IMMI) 1/2008
Visible Technologies 9/2007
SAY Media 9/2007
SAY Media 4/2007
Spot Runner 10/2006
Visible Technologies 8/2006
WildTangent 1/2006
M:Metrics 10/2005
Visible World 11/2003

Tags

WPP

WPP plc, together with its subsidiaries, offers various communications services worldwide. It provides global, national, and specialist advertising services; above- and below-the-line media planning, buying, and specialist sponsorship and branded entertainment services; and specializes in brand, consumer, media, and marketplace insight, as well as works with clients to generate and apply insights.

The company also offers corporate, consumer, financial, and brand-building services; consumer, corporate, and employee branding and design services, covering identity, packaging, literature, events, training, and architecture; a range of general and specialist customer, channel, direct, field, retail, promotional, and point-of-sale services; and integrated healthcare marketing solutions, including advertising, medical education, and online marketing.

In addition, WPP provides a range of specialist services comprising custom media and multicultural marketing, event, sports, youth, and entertainment marketing; corporate and business-to-business; and media, technology, and production services. Further, the company offers a CPM-based media network representing inventory from over 950 publishers; a publisher-side advertising management platform; online marketing and measurement, search solutions, and email marketing; digital production; an interactive agency; addressable advertising system for cable and satellite operators; social media; Web analytics tools for publishers; an Internet-based advertising agency; an online video game network; and an integrated Web marketing suite.

Additionally, it develops technology products that enhance the process of acquiring, optimizing, and measuring digital media; and creates turnkey mobile solutions for handset manufacturers and wireless operators, as well as mobile branding, promotion, and marketing solutions. WPP was founded in 1971 and is based in Dublin, Ireland.

Recent Milestones

Videos

Above:

This video was originally posted on Beet.TV

Added: 5/17/12
Above:

This video was originally published on Beet.TV

Added: 4/30/13

Screenshots

Traffic Analytics

Compete

Wpp

Sources

  1. WPP Purchases Digital-Advertising Agency in Chinese Expansion (bloomberg.com) [edit]
  2. WPP Acquires TAXI (marketwire.com) [edit]
  3. www.h-art.com acquired by www.wpp.com/wpp/ in 2009 (h-farmventures.com) [edit]
  4. WPP Acquires 24/7 Real Media for $649m (techcrunch.com) [edit]
  5. Percolate Raises $24M Round Led By Sequoia To Help Brands Create Social Media Content (techcrunch.com) [edit]
  6. Retail Software Company Ecommera Raises $41M From Dawn Capital, WPP And Others (techcrunch.com) [edit]
  7. Miaozhen Systems Closes US$10M Series C Financing (finsmes.com) [edit]
  8. Affectiva Secures $12M in Series C Financing (finsmes.com) [edit]
  9. Say Media Says Yes To $27M, Will Build Out Publishing Platform, Buy More Assets (techcrunch.com) [edit]
  10. Mobile Ad Network Jumptap Preps For IPO, Picks Up Another $27.5M From Keating, WPP And More While Waiting (techcrunch.com) [edit]
  11. Ace Metrix Raises $8M For Smarter TV Ad Testing (techcrunch.com) [edit]
  12. WPP Makes Big Leap Into E-Commerce, Leads On $10 Million mySupermarket Investment (techcrunch.com) [edit]
  13. WPP Press (wpp.com) [edit]
  14. Kleiner Perkins Leads $20M Round In Chinese Digital Ad Measurement Company Moment Systems (techcrunch.com) [edit]
  15. Shacho Seals $10M Angel Round (techrockies.com) [edit]
  16. WPP (wpp.com) [edit]
  17. Jumptap pulls down $20M funding (masshightech.com) [edit]
  18. Social Media Monitoring Company Visible Technologies Lands $6 Million (techcrunch.com) [edit]
  19. WPP Invests In TV Ad Thumbs Up/Down's Ace Metrix (thealarmclock.com) [edit]
  20. Intel Leads $18.2M Round For Media And Marketing Research Company TRA (techcrunch.com) [edit]
  21. Visible Technologies Raises A Whopping $22 Million For Social Media Monitoring Software (techcrunch.com) [edit]
  22. Visible Technologies raises $6M to help companies track buzz (venturebeat.com) [edit]
  23. Citation Needed [add]
  24. WPP Invests $25 Million In Online Audience Researcher Omniture (paidcontent.org) [edit]
  25. Proclivity Raises $5.5 Million, Takes Over SAI's Old Digs (alleyinsider.com) [edit]
  26. press release (jumptap.com) [edit]
  27. Yield Software Closes $6M in Financing from DFJ and WPP (yieldsoftware.com) [edit]
  28. Citation Needed [add]
  29. TechCrunch (techcrunch.com) [edit]
  30. paidcontent.org (paidcontent.org) [edit]
  31. techcrunch.com [edit]
  32. techcrunch.com [edit]
  33. Videoegg press release (videoegg.com) [edit]
  34. spotrunner.com [edit]
  35. secinfo.com [edit]
  36. sev.prnewswire.com [edit]
  37. M:Metrics Receives $7 Million Funding (moconews.net) [edit]
  38. Visible World Closes $8 Million Second Round Led by RVC; Investment Reflects Confidence in New... (allbusiness.com) [edit]
  39. WPP Digital Makes Strategic Investment in Ace Metrix (freshnews.com) [edit]
    WPP to buy purchase majority stake in digital marketing consultancy Cognifide (digitalmedia.strategyeye.com) [edit]
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Last Edited 4/10/14

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