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WeeWorld

WeeWorld is a social game and virtual world for teens with a mainstream appeal, reaching a global audience of more than 29M registered WeeMees. WeeWorld’s goal is to provide a fun, visual environment that encourages self-expression and creativity.

Garnering more than 2M unique users each month on its destination site, www.weeworld.com, WeeWorld’s growth has been driven by organic, word-of-mouth traffic (90 percent), as well as through strategic partnerships (10 percent) with AOL, Microsoft, Skype and a host of API partner sites such as USA Networks.

WeeWorld is a free, trusted site for dynamic self-expression, creation and communication. Through a palette of features, clothes, accessories, hobbies, etc., WeeWorld users can create their personalized WeeMee avatar, connect with friends, decorate their own visual space, send animated messages, play games and more. Thanks to WeeWorld’s open platform, WeeMees are portable to all major social networks and blogging sites, in addition to instant messaging platforms, e-mail signatures and mobile phones.

Milestones

• 
  WeeWorld — WeeWorld Reveals Key Teen Trends (7/09)
  Posted 7/13/09 at 10:23am
• 
  WeeWorld — WeeWorld Debuts Virtual Gifting (2/09)
  Posted 7/13/09 at 10:22am
• 
  WeeWorld — WeeWorld Reaches 25 Million WeeMees (12/08)
  Posted 7/13/09 at 10:22am
• 
  WeeWorld — WeeWorld Launches Prepaid Cards in Stores Nationwide With GMG Entertainment (10/08)
  Posted 7/13/09 at 10:21am
• 
  WeeWorld — WeeWorld Users: 35 Minutes/Use/Day (9/08)
  Posted 7/13/09 at 10:20am
• 
  WeeWorld — WeeWorld Opens Virtual World (5/08)
  Posted 7/13/09 at 10:19am
• 
  WeeWorld — WeeWorld Opens API (4/08)
  Posted 7/13/09 at 10:18am
• 
  WeeWorld — WeeWorld Partners With Brand Marketers (10/07)
  Posted 7/13/09 at 10:18am
• 
  WeeWorld — WeeWorld Launches in the United States (9/06)
  Posted 7/13/09 at 10:16am
• 
  WeeWorld — WeeWorld Partners With AOL (9/06)
  Posted 7/13/09 at 10:17am
• 
  WeeWorld received $15.5M in Series B funding. (2006)
  Posted 4/18/08 at 7:44pm
• 
  WeeWorld added Obi Nwosu as VP of Engineering.
  Posted 7/13/09 at 10:12am
• 
  WeeWorld added Celia Francis as CEO.
  Posted 7/13/09 at 9:50am
• 
  WeeWorld added Lauren Bigelow as Chief Operating Officer.
  Posted 7/13/09 at 10:55am

Videos

Screenshots

Above: Weeworld-A place for friends
Uploaded: 7/2/09

Above: What's Hot on WeeWorld
Uploaded: 7/13/09

Products

WeeWorld

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Sources

1. TechCrunch UK (uk.techcrunch.com) []
2. AllBusiness (allbusiness.com) []
3. TechCrunch (uk.techcrunch.com) []
4. MediaPost (mediapost.com) []
5. Mashable (mashable.com) []
6. Mashable (mashable.com) []
7. Virtual Worlds News (virtualworldsnews.com) []
8. GMG (globeinvestor.com) []
9. WeeWorld (reuters.com) []
10. Virtual Goods News (virtualgoodsnews.com) []
11. Virtual Worlds News (virtualworldsnews.com) []