|Phone||415 926 5925|
Weddington Way is a group-shopping site for wedding parties. It provides brides and their best friends with a curated selection of merchandise and social tools to facilitate collaboration. Weddington Way launched selling only bridesmaid dresses and has since expanded its assortment to include accessories for both bridesmaids and groomsmen as well as other items to complete the wedding party look.
Weddington Way was founded in 2010 by Ilana Stern, a former Bloomingdale’s buyer, while she was completing her MBA at Stanford Graduate School of Business. Weddington Way is now based in San Francisco.