|Description||Local Discovery Shopping|
|Venture Round, 9/12 ||$22M|
|Venture Round, 1/13 ||$5M|
|Venture Round, 5/13 |
Cox Media Group
The Washington Post Company
Wanderful Media is a Silicon Valley company reinventing local discovery shopping. Providing reach into more than 80 percent of U.S. markets through trusted media brands, Wanderful Media helps retailers bring consumers into local stores and gives consumers the most convenient way to discover local merchandise. Unlike price comparison, daily deal and couponing sites, Wanderful Media makes shopping engaging, fun and social for consumers, wherever they are and however they shop – mobile, web or tablets.
Wanderful Media is working with 42 of the top retailers. The company also has strong media partnerships, connecting consumers and retailers through more than 300 local shopping sites with commitments to expand to 600 sites by the end of 2013. Key media sites include: The Sacramento Bee, The Dallas Morning News, The Washington Post, The San Francisco Examiner, The Atlanta Journal-Constitution, The Charlotte Observer, The Kansas City Star, San Jose Mercury News and many more.
Wanderful Media represents a media industry initiative to transform the $4 billion business of traditional advertising circulars through digital innovation. Just as joint media ventures such as CareerBuilder and Cars.com strengthened the industry’s position through the use of new technology, Wanderful Media was created with an even broader set of investors to reinvent the circular advertising business for its partners and extend it to the rest of the industry.
Wanderful Media was founded in November 2011 by eight of the leading media and publishing companies, with assets from the acquisition of Travidia Inc., the developer of Find n Save. Ben T. Smith, IV was appointed chief executive officer of the digital media partnership in April 2011. Wanderful Media acquired iCircular from The Associated Press in November 2012. Wanderful Media recently received another $5 million in a new funding round. In total, the company has raised $27 million.
Wanderful Media is headquartered in Los Gatos, California. They also have a development and operations office in downtown Chico, California. The company is backed by a powerful group of media companies including Advance Digital, A. H. Belo Corporation, Community Newspaper Holdings Inc., Cox Media Group, The E. W. Scripps Company, Gannett Co., Inc., GateHouse Media, Inc., Hearst Corporation, Lee Enterprises, MediaNews Group, The McClatchy Company and The Washington Post Co.