|Description||The API for visual social commerce|
|Angel, 9/2010 ||$250k|
|Seed, 12/2011 ||$180k|
|Seed, 7/2012 ||$500k|
Vufind is a visual and social intelligence utility for visual and personalized mobile commerce.
Vufind enables the contextual commerce revolution using combined computer vision and psychographic interest-graph analytics.
Brands can track their products and logos across billions of photos/videos on social sites using Vufind’s best in class object recognition API. Vufind’s object recognition API uses deep-learning and is being used for fashion, decor, products, scenes, landmarks, food, and logo recognition applications.
etailers and app publishers with social login and visual content use Vufind’s APIs to convert images to contextual commerce platforms while ensuring behavioral relevance to the logged-in user to match their intent.
Vufind’s expressive interest graph (VuGraph) is based on analyzing and aggregating all the user’s opted-in social activities, including visual analytics on photos/videos, to compute the richest persona profile that reflects true intent.
Interview at Where2Added: 4/9/12
|Launch Date||July, 2012|
VuGraph is an API for behavioral ad targeting and personalized commerce and recommendations. Web and mobile publishers call the VuGraph API to get interest keywords that the can use to optimize Ad calls, or match recommendations and commercial offers against.